Dayuse is the world’s leading platform for daytime hotel experiences. MBO+ is acquiring a majority stake and partnering with founder and CEO David Lebée and the management team to accelerate the company’s development, particularly in the United States and Asia.

Dayuse enables hotels to optimize their occupancy rates while diversifying their clientele and revenue streams. Its solution, which responds to new uses in the hotel industry, has been deployed in 8,500 hotels in 28 countries, with a target of 1.9 million reservations by 2023. Dayuse has seen its sales grow by almost 30% each year over the period 2021-2024 and expects to reach €25 million in 2024.

MBO+’s ambition is to accelerate the company’s growth, notably through:

• Continued development in the 28 existing countries and especially in the USA, the company’s largest market, consolidating Dayuse’s position as a first mover.
• Opening up new countries, including in Asia and Europe.
• Technological optimization of the solution to fine-tune the scaling of its business model.
• External growth operations to enrich the offering.

“After two periods of bootstrapping and venture capital that have been synonymous with growth and financial stability, Dayuse is looking ahead to a new era. We are determined to consolidate our position as the world leader in the hotel market, accelerate our international development and diversify our services. I am delighted to partner with MBO+ and benefit from their in-depth expertise. Their vision and values align with our own, making them an ideal partner to support this next phase of our growth.” David Lebée, Founder and President, Dayuse

“We were impressed not only by Dayuse’s track record, but also by the ambition David Lebée and his teams have for their company. David was a trailblazer and was able to spot a real market opportunity very early on, which he succeeded in addressing in a remarkable way. Dayuse has demonstrated the relevance of its model in a fast-growing niche market. The company has all the qualities required to accelerate its growth, based on a dual value proposition both for hotels, which improve their occupancy rates, and for customers, who gain access to a premium daytime hotel offer at a reduced price. MBO+ will mobilize all its expertise in primary transactions in high-growth companies to support Dayuse in the next phase of its development.” Raphaël Lahaye, Partner, MBO+